I Am a Victim of Advertising Essay -- Business Media Advertising

I Am a Victim of Advertising You could call me a shop-a-holic, as most of my friends do, precisely I call myself a lover of fashion. Sitting in my room, I encounter in my closet at all my belongings and admire what else I want to buy. Abercrombie, Guess, J Crew, Armani Exchange, Ralph Lauren, Tommy Hilfiger, and Banana Republic are salutary a few of the name-brand items that clutter my room. And I want more. Ive never stop to question whether Im getting what Im paying for, though Ive always been a invigorated shopper, a sale shopper. But, as I learn more around my future field, marketing, I realize that I am a dupe of advertising. All the things I want and buy are influenced by what magazines, television, and early(a) advertisers classify me I need to want and buy. Everyone wears clothes. They can be a statement, a style, or a definition of who you are. They can also be a simple necessity. For me, clothing has meant different things. As a child, I wore what my moth er gave me or the hand-me-downs from my sister. I never questioned how I see to ited, scarce I liked to dress up. In middle school, I became more have-to doe with with my appearance, like most girls. I tried to keep up with the fashion, but what defined the fashion? Magazines and television were the big ones for me. I wanted to look beautiful thus, I wore what the beautiful people showed me I should wear in hopes that I could be just as beautiful, or at to the lowest degree as fashionable. I had a huge desire to be fashionable, because in being fashionable, I believed I could be popular. As I look back upon those middle school days, I am amazed at how concerned young people can be about their im years. Children stimulate so concerned at such a young age with being popular and looking beautifu... ...t someone of the opposite sex. Smoking, drinking, socializing, and looking dandy in expensive clothing are the images of an attractive person. Advertisers use our weakn esses to tell us what is new, what we should be like, what is cool, and what is hot. Because human nature makes us want to be popular and glamorous we follow the lead ads give us. Is it the victims fault for believing, or the fault of society for allowing advertisers to do so? These are the questions I frequently ask myself as I enter the field of marketing. It is very escaped to use human insecurities as a means of targeting consumption, but is it ripe? How will we ever know unless we step back and stop course session magazines and watching television? How will we know unless society and advertising deferral their bond? Until then, I will remain a victim of advertising. And so will almost everyone else.